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Interesting. I believe one factor that hurt UX was many graphic designers changing their title to UXD to earn more money. Graphic Design is an important element of ux design but it's not the entire pie. Neither is UXD- though it always wants to be.‪https://link.medium.com/VcgcSbeFB2 ‬

That’s why I always hated the title soup in design of recent years. I still want to call myself web designer like back in the day but nobody is looking for that position now 🤦🏻‍♂️

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Design Design Titles User Experience Designers